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Knowing the wants of consumers will improve trend companies' sales and profits. Through analysis and studying the shoppers' lives the wants of the customer can be obtained and assist style manufacturers know what tendencies the consumers are ready for. Modern Westeners have an unlimited number of choices in the number of their garments. What a person chooses to put on can replicate their character or interests. When people who have excessive cultural status begin to put on new or different types, they might inspire a brand new trend pattern. People who like or respect these individuals are influenced by their style and start carrying similarly styled garments. Gown Like Your Favourite Mystery-solving Gang China is an fascinating market for trend retail as Chinese customers' motivation to store for style objects are unique from Western Audiences. Demographics have limited association with shopping motivation, with occupation, revenue and schooling degree having no impres...